California Health Collaborative
Unidos Por Salud
Social Media, Design, Identity, Media
Unidos Por Salud sought to bridge critical health disparities in the community, but their messaging lacked a clear connection to their audience. We developed a brand strategy that ensured their outreach efforts resonated, increasing engagement and accessibility.
The A&H Treatment
We started by identifying key audience insights and defining Unidos Por Salud’s core messaging. From there, we built a bilingual, culturally relevant social media strategy, complemented by a strong visual identity that made health resources more approachable and impactful. By integrating real community voices and experiences, we created content that was not only informative but also deeply relatable, ensuring the campaign reached and resonated with those who needed it most.
Engagement
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The Results
Engagement soared, with a 400% increase in audience interaction. By developing clear, targeted messaging and visuals, Unidos Por Salud established stronger community trust and a more effective outreach presence, leading to greater participation in their health initiatives.
